Consumer goods food & retail

Consumer goods & Food

The health crisis, combined with a tense geopolitical context putting pressure on supplies and prices, seems to be having long-term consequences for the Consumer Goods sector. This inflationary context is weighing on household consumption, resulting in a fall in average baskets, especially as this uncertain environment does not encourage consumption.

As a result, the consumer goods and food industries are facing a number of changes:

Increasing concentration and the emergence of new digital channels (growth of e-commerce, etc.).
Shortages leading to ever-increasing tensions on supply chains
Increased marketing initiatives to build customer loyalty and win market share (anti-inflation shield, in-store initiatives, etc.).
Regulatory change accelerated by climate change
Changing customer habits: products, places of purchase, quality, origin of products, prices...
The rise of private labels

To meet these challenges and win market share in a highly competitive sector, our Maexinvent consultants help players evolve their business models:

Sales: offers, pricing, services, network organization, distribution channels, etc.
Operational: Purchasing, Supply Chain, Logistics, Store Operations

Consumer Goods, Food & Retail