Consumer Goods, Food & Retail

Consumer goods & Food

The health crisis, combined with a tense geopolitical context putting pressure on supplies and prices, seems to be having long-term consequences for the Consumer Goods sector. This inflationary context is weighing on household consumption, resulting in a fall in average baskets, especially as this uncertain environment does not encourage consumption. 

As a result, the consumer goods and food industries are facing a number of changes:

  • Increasing concentration and the emergence of new digital channels (growth of e-commerce, etc.).
  • Shortages leading to ever-increasing tensions on supply chains
  • Increased marketing initiatives to build customer loyalty and win market share (anti-inflation shield, in-store initiatives, etc.).
  • Regulatory change accelerated by climate change
  • Changing customer habits: products, places of purchase, quality, origin of products, prices...
  • The rise of private labels

To meet these challenges and win market share in a highly competitive sector, our Maexinvent consultants help players evolve their business models:

  • Sales: offers, pricing, services, network organization, distribution channels, etc.
  • Operational: Purchasing, Supply Chain, Logistics, Store Operations
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